I help make Frappe’s products easier to understand & harder to ignore. 

I’m a writer on the Marketing team, working across content & strategy. My degree in Mass Media came as a courtesy of the COVID era, after which I spent a year at Frappe as a marketing & content retainer. A few detours (& an MSc in Project Management from the UK) later, I’m back. I like what we’re doing, and I believe that great products deserve great content that solves problems and creates connections. 

My background is a strange and satisfying mix that’s been creatively and professionally fulfilling (and I’m just getting started!). Over the past 8 years, I’ve worked on over 10 creative campaigns for brands like Lamborghini, Bumble, and Amazon Prime Video. I also co-founded Spill Poetry, one of India’s biggest spoken word collectives, with a little over 1 million subscribers, gave 3 TEDx talks before I turned 25 and somewhere in between, learned how to write for dozens of formats without losing my voice. 

Outside of work, I swim like it’s therapy, read heartbreaking sci-fi and hoard languages like Latin, Spanish & ASL. 

You can find me where the words are (and on LinkedIn).